Özdilek Shopping Mall Chose Unisign Digital Signage Solutions

Özdilek Shopping Mall offers its visitors a unique experience with Unisign Digital Screens. Across the mall, digital totem displays, custom-designed screens, and magic mirror technologies have been implemented. Digital screens have been placed in restrooms, cinema areas, on different floors, and above escalators.

Displays for different locations within a shopping centre

This project announcement describes the selection of digital totems, custom displays and magic mirror solutions at Özdilek Shopping Mall. It identifies locations including washrooms, cinema areas, floors and escalator spaces. Screens within a shopping centre do not all serve the same purpose: the visitor's route, viewing distance and available reading time affect the content layout. A comparable installation should therefore consider the display position and publishing purpose together.

What should be compared when planning a similar project?

Wayfinding, promotional playback and interactive use can require different hardware. Start by defining the information and intended audience at each position. Compare the visible area, ambient light, daily operating hours and mounting conditions with candidate models. A freestanding totem needs suitable floor space and circulation clearance; wall and ceiling installations also require attention to the supporting surface, cable routing and maintenance access. Where touch interaction is planned, assess the application and user reach alongside the hardware.

Screens in different locations do not necessarily need identical content. Floor directions, retail promotions and cinema information may need separate publishing groups. Identify who prepares the information, who approves it and how updates are checked. Content intended for people moving through the building should remain readable during a brief viewing opportunity. Planning the workflow is therefore as important as deciding how many displays to install.

Separate the hardware and service scope

This article is a project example, not a statement that every current catalogue model has the same hardware or software capabilities. For a new application, review individual specifications and use complete model codes in comparisons. Check how screens, mounting equipment, players, software and content services are included in a quotation. A requirements list organised by display location and quantity helps compare alternatives on equivalent terms and identify any additional equipment that must be assessed.